As you know, we chose to make a "book launch splash" on Amazon and asked you to order Breast Strokes through Amazon and certainly continue if that it is is easiest for you. Many are wanting to mail the book out and that is a convenient way to send it to family and friends, but, if you so choose, you can also go to your local book store and request them to order it for you. We obviously prefer to support our "local independent book store," and gain a presence there.
This article shows how that can manifest.
I've been away from marketing thoughts though I did sell a surprising number of books while away. I continue to be shocked at the number of people who know people who so directly need this book, and I also continue to hear that this is not a book about cancer, but instead about an approach to life.
At this point, I feel distanced from the writer, so I, too, can learn from her intimacy with one particular immersion in what most of us perceive of as a difficult time.